Archive for soda

Pepsi’s 1999 Star Wars Episode I collector cans

Posted in movies, nostalgia, Pepsi, pop culture, soda, Star Wars with tags , , , , , , on February 14, 2012 by Paxton

Sodapalooza

Episode I character cans

This week, I’m looking at many of the Episode I promotions.  Yesterday I looked at some of the current promotions for the 3D release of Star Wars Episode I.  Today, I’m going to go back in time to 1999 and look at the original Pepsi Star Wars collector can promotion during the original release of Episode I.  Being a soda enthusiast as well as a Star Wars enthusiast any cross promotion between the two is a huge deal for me.  So this giant Episode I promotion is one of my favorites.

Pepsi’s 24 collector character cans were the huge promotion everyone probably remembers even to this day. There were 24 character cans in the entire set.  There were 8 Pepsi and Mt Dew cans and 4 Diet Pepsi and Pepsi One cans.  Pepsi One was newly released in 1999.

Ep 1 pepsi cans

I actually bought cases of Pepsi, Mtn Dew, Pepsi One and Diet Pepsi to get all the cans. Cans were released in waves (see the list here) every 2-3 weeks and each 12 and 24 pack of cans only contained one character.  So, obviously, like everyone else, I wound up with a ton of extras.    I remember the very last character can I needed to complete the set was the Diet Pepsi with the Battle Droid.  It took months to find it but I finally did and had to buy a 24 pack of cans to get it.  The pic above is, I believe, a salesman’s sample of the complete 24 can set.  There are no tops on those cans.  I acquired this a few years after Episode I.  It came together in a lot with a bunch of Pepsi promo material, the cool black Pepsi can holder you see holding the cans in the pic and the cool Pepsi Destiny can (which I’ll discuss in a minute).

Inserted randomly into cases of these character cans was a chase Gold Yoda can.  If you found one, you could send it in to receive $20.

Gold Yoda can

Each soda flavor had it’s own Gold Yoda can, so in actuality there is a set of four Gold Yodas, one each for Pepsi, Diet Pepsi, Mtn Dew and Pepsi One.  Pepsi One being the most rare.

Continue reading

Current promotions for Star Wars Episode I in 3D

Posted in movies, nostalgia, Pepsi, pop culture, soda, Star Wars with tags , , , , on February 13, 2012 by Paxton

SW Ep 1 in 3D quad

Star Wars Episode I in 3D started on Friday. I plan on seeing it this weekend, so I’m very excited. It reminds me of the innocent times in early 1999 when I was awaiting the initial release of the movie. That pre-Episode I buildup was so much fun. This week, I’m going to take a look at some of the promotional stuff companies like Pepsi and Hasbro did for the first Star Wars movie since 1983.

Today, let’s start with the most recent stuff being used to promote Episode I in 3D.

There have been several posters released for Episode I in 3D. You can see the wide quad poster above. There’s a more traditional vertical version of that quad.  There are also some cool looking character posters that have been released.  Here are three of them (click image to see BIGGER).

SW Ep 1 poster 1 SW Ep 1 poster 2 SW Ep1 poster 3

As you will see, Darth Maul seems to be the character they are focusing on for most for these promotions.   See several more posters at Geeks of Doom.

Pepsi is really being understated about their Episode I in 3D promotion. Currently, they have bottles of Lipton Raspberry Tea with Darth Maul’s face and a blurb about the movie.  Other flavors just have the movie blurb.  Check them out.

Brisk Tea Darth Maul

Darth Maul is also on the large cans of Raspberry Brisk.  These are a lot harder to find.  I’ve only seen the actual cans of Brisk once, but they didn’t have the Maul can.  It looks awesome, though.

Continue reading

Nerd Lunch Episode 19: Drill Down on Soda

Posted in Coca Cola, Mountain Dew, Pepsi, pop culture, soda with tags , , , , , , , , on January 12, 2012 by Paxton

Nerd Lunch Podcast

Episode 19 is out for those following along. This week we are again joined by Shawn Robare from Branded in the 80s. this week the guys and I discuss a topic that is near and dear to my heart. Soda.

New CokeCherry Vanilla Dr Pepper

Pepsi Ice Cucumber

As you know, I talk about soda A LOT on this blog. I’m a big soda enthusiast so this is a fun episode for me. We don’t touch on the big topics like New Coke or Crystal Pepsi in any type of depth, but we do mention them. Honestly, discussing those two soda disasters could take an entire episode on its own.  But we discuss many other sodas.  We talk about our personal favorites, some favorites that have been cancelled as well as a nice discussion on the availability of Coke and Pepsi (or non-availability) in restaurants.

Download this episode from iTunes or listen to it on Feedburner. And yes, we are still on the Zune Marketplace.

Fizzy Failures: 12 Discontinued sodas

Posted in Coca Cola, Mountain Dew, New Coke, OK Soda, Pepsi, pop culture, soda with tags , , , , , , on November 10, 2011 by Paxton

Awesometoberfest banner

A few years ago I wrote two articles for the Archie McPhee website Monkey Goggles. They also republished two other articles I wrote here (Glorious Glass and Origins of Our Favorite Toys).  It was a fun little site with quirky humor/pop culture articles and I was glad to contribute.  My buddy Shawn over at Branded in the 80s also wrote a few articles for the site.

Anyway, it seems that the Monkey Goggles website has stopped updating.  There haven’t been any new articles for the last year or so (since editor Geoff Carter left).  So, like Shawn, I decided to archive my articles here before they are swallowed by the Internet.  Today, you are looking at the first all-new article I wrote for the site.  It’s about failed soda.

The Cola Wars of the ’80s and ’90s really brought about a lot of competitive creativity between Pepsi and Coke (and to a lesser degree, 7-Up). They threw whatever soda flavor they could conceive of against the wall to see what would stick. Some worked (Cherry Coke, Mountain Dew Code Red), and some blew up in their faces like a novelty cigar (New Coke, Crystal Pepsi).

Instead of marveling at the thrills of victory, let’s wallow in the agony of their failures. Here’s a list of some of the most spectacular soda failures from the long history of the Cola Wars.

New Coke

New Coke – No list like this one is complete without mentioning the Godfather of all soda failures. Released in 1985, New Coke caused the collective soda-drinking world to lose its damn mind. Coke drinkers actually tried to levy a class action lawsuit against Coke for releasing the new formula. (Seriously.)

It was a fiasco. Coke was forced to bring back Coke Classic not three months after releasing New Coke. After the return of Classic Coke, New Coke was re-branded Coke II and then died a slow death in 1992. The “Classic” moniker still exists on the can to this day. (Read a more complete history of New Coke here).

Crystal Pepsi

Crystal Pepsi – Apparently Pepsi wanted in on all the hate mail and lawsuits Coke got for New Coke. So they decided that they too would try something new. In 1992, Crystal Pepsi was released with great fanfare, including a high-profile commercial during that year’s Super Bowl.

Unfortunately, Crystal Pepsi failed to live up to expectations. A clear cola that didn’t have a lemon-lime taste frightened and confused the soda-drinking public. It became more a novelty than a soda to be taken seriously. Many people don’t remember, though, that for its first year Crystal Pepsi sold well enough to grab an 11% market share (and caused Coke to release the next item on this list). After that banner year, however, the bottom dropped out and Crystal Pepsi’s sales plummeted.

As a last ditch effort, Pepsi reformulated Crystal Pepsi with a lemon-lime flavor and re-branded it as Crystal by Pepsi. Too little, too late.

TaB Clear
TaB Clear – Coke released this clear soda in 1992 after the strong first year sales of Crystal Pepsi. After the clear soda crash that same year, it was quickly discontinued.

OK Soda
OK Soda – In 1992, Coke decided to try something new and released this less carbonated, more fruity soda with anunconventional marketing campaign. Fliers, soda “manifestos” and “underground” phone numbers with voicemail were used to target the youth market. This tactic was definitely different, but it backfired as the targeted audience realized it was being marketed what executives at Coke believed to be an “edgy” soft drink. After poor sales, OK Soda was discontinued in 1993.

Continue reading

Avengers are assembling…

Posted in Dr Pepper, movies, soda with tags , , , , , , on September 13, 2011 by Paxton

Sodapalooza

Behold, The Avengers in can form.

Avenger cans

L to R: Black Widow (Diet Dr Pepper), Capt America (7up), Iron Man (Dr Pepper Cherry) and Thor (Dr Pepper).

I’m only missing Nick Fury who was found exclusively on a Dr Pepper Cherry can.  But, damn, he was super hard to find.  I never got him.  Also there was, unfortunately, no aluminum support for Norton’s Incredible Hulk.  However, there was a Mt Dew promotion featuring Ang Lee’s Hulk, but I tend to try and forget that movie ever existed.  And since Hawkeye just barely showed up in Thor, then he isn’t represented yet either.

I wonder if The Avengers movie will have all new soda cans with everyone on them.

CT over at Nerd Lunch wrote a good Countdown to Avengers article with a look at the buildup throughout all the recent Marvel movies.  Check it out.

As an added bonus, here’s the Red Skull can from Cherry 7up. How great looking is this can?

Red Skull 7up